Similar to the Amazon flywheel, your SEO and PPC efforts on Amazon both support and create momentum for each other, helping you to achieve more overall profit.
Article Level – Medium
Amazon advertizing is more than just running PPC campaigns. There are many ways to market and advertize your product (both free and paid methods) ON Amazon’s site. Are you using all methods available to increase your listing’s visibility and boost sales?
Whether you are looking to boost your sales numbers, drive traffic, and/or increase brand awareness, Amazon Product Display ads can help you do it.
The ability for sellers and vendors to extend the reach of their SP ads to off-Amazon sites is a very interesting addition to Sponsored Products. How the new retargeting opportunities will affect PPC sales overall however, is difficult to assess at the moment.
With the every increasing selection on Amazon, products can easily get lost down the ‘black hole’. Adding a product to the Amazon retail catalog is no longer enough and doesn’t guarantee the product will be visible or convert into a sale. Vendors must do all they can to ensure this doesn’t happen: they want their products to be easily discovered, clicked on and purchased..
How do you rank your Amazon product in pole position? This comprehensive guide covers everything you need to know about Amazon SEO and how to continually improve your sales and organic rankings on Amazon.
We’re excited to announce you can now automate PPC bid management in Sellics. Our new PPC Automation feature will allow you to create custom rule sets that automatically change your keyword bids based on the keyword’s performance.
With our PPC Analyze feature you can now track all the changes you make to your PPC campaigns, in order to see if your optimization efforts were successful.
Use Amazon Lightning Deals to boost your business. Are you ready for Cyber Monday Amazon deals? Stay ahead of your competitors with these tips!