Article Level – Medium

Vendor Learning Series: Listing Optimization for Search Visibility & Conversion

Vendor Learning Series: Listing Optimization for Search Visibility & Conversion

With the every increasing selection on Amazon, products can easily get lost down the ‘black hole’. Adding a product to the Amazon retail catalog is no longer enough and doesn’t guarantee the product will be visible or convert into a sale. Vendors must do all they can to ensure this doesn’t happen: they want their products to be easily discovered, clicked on and purchased..

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Amazon PPC Keyword Research with Sonar

Amazon PPC Keyword Research with Sonar

Amazon Sponsored Product (‘PPC’) ads can only appear when a customer’s search term matches one of the keywords running in your campaign. In this article, we will show you how to use Sonar to find the best PPC keywords for your ads on Amazon.

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