Beginner PPC Guides

PPC Performance on Amazon Prime Day

Data-Driven Insights from Amazon Prime Day 2019

To get you prepared for peak season and ensure you can optimize your PPC campaigns to make the best of the shopping frenzy, we reviewed and interpreted data from Amazon Prime Day 2019.

Check out the guide for all of our top insights and strategic advice.

Contents Summary

This insightful analysis will help you to:

  • Understand the required (but counterintuitive) methods to advertise on Christmas in July
  • Emulate Sponsored Products performance data from close to 10,000 US advertiser profiles
  • Increase your ROAS even when CPCs are expensive
  • Benefit from three months of tracking including before, during, and after Prime Day

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