Amazon Marketing Tips

Sellics Survey: Brands Assess the Impact of the Coronavirus Crisis

Sellics Survey: Brands Assess the Impact of the Coronavirus Crisis

Amazon sellers are growing increasingly anxious about the long-term adversity of the ceaseless pandemic spread of the novel coronavirus (SARS-CoV-2).  We want to support our customers and inform the public in the best way possible. To this effect, our first survey focused on the sentiments of our users. We wanted…

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Amazon Brand Stores: How to Get the Most Out Of?

Amazon Brand Stores: How to Get the Most Out Of?

Getting your products in front of your target audience and nurturing them through the purchase process should be an essential part of your Amazon strategy. Crafting your brand message on Amazon and arming shoppers with all the knowledge that they need to choose your product is no longer optional. It…

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The Complete Amazon Black Friday & Cyber Monday Marketing Strategy 2019

The Complete Amazon Black Friday & Cyber Monday Marketing Strategy 2019

If you’re reading this, you’re probably preparing for Q4. It’s a busy season — Black Friday and Cyber Monday are scrambling for attention, maybe you’ve jumped on the Singles Day bandwagon, and before the dust has settled — it’s Christmas.  Called your parents yet?  If you’re elbow-deep in this mayhem…

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Amazon A+ Content: Boost Conversions and Reduce Returns

Amazon A+ Content: Boost Conversions and Reduce Returns

Adding additional images and text in Amazon A+ Content (formerly Enhanced Brand Content) can have a significant impact on the conversion rate of your product listings and PPC campaigns. Learn about best practices and find inspiration through visual examples.

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Amazon Brand Analytics: Get Competitor Conversion Rates (+2 Pro Tips)

Amazon Brand Analytics: Get Competitor Conversion Rates (+2 Pro Tips)

What is Amazon Brand Analytics? Amazon Brand Analytics is a free report tool available for sellers in Amazon’s Brand Registry program. Brand owners can find this feature under the ‘Reports tab‘ in Seller Central. Brand Analytics provides valuable insights to help sellers make smart strategic decisions. In early 2019, Amazon…

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Amazon Brand Registry 2.0 – Is It Worth It?

Amazon Brand Registry 2.0 – Is It Worth It?

Nowadays, many customers first search for products on Amazon. There’s a good chance that they will discover your products and brand on Amazon before they even visit your website or other websites. Therefore it’s key that your brand leaves a good impression on Amazon – you might not get a…

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How to Send External Traffic to Your Amazon Listing

How to Send External Traffic to Your Amazon Listing

Many sellers rely on Amazon for all their sales. This is fine, for the most part. Amazon is a powerful channel for e-commerce sellers, with a huge customer base of engaged shoppers. It’s absolutely possible to build a thriving business on Amazon alone. Yet if you’re looking for an extra…

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