Amazon Marketing Tips

The Beginner’s Guide to Amazon Dropshipping

The Beginner’s Guide to Amazon Dropshipping

We’ve all daydreamed about ways to make a living without working eight-hour shifts under bright, fluorescent lighting in offices with drab interiors. The promise of more freedom to live a flexible lifestyle has drawn people from all over the world to sell using Amazon dropshipping as their chosen method. Selling…

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Amazon Advertising Trends & Techniques During the Coronavirus Crisis

Amazon Advertising Trends & Techniques During the Coronavirus Crisis

The conditions surrounding the coronavirus pandemic have left some brands confused about how best to move forward with their Amazon ads. On the one hand, the demand for certain products has seen significant increases. On the other, concerns over supply chain delays, an uncertain economy, and Amazon’s policy changes regularly…

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Amazon & Coronavirus: Strategic Guidelines for Sellers and Vendors

Amazon & Coronavirus: Strategic Guidelines for Sellers and Vendors

So what to do if your products are (now) in high demand?  With uncertainty and dramatic changes to the platform becoming part of the new normal, the relationship between supply and demand will grow ever more complex.  High demand ≠ increase in sales Unfortunately, high demand for your product during…

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Sellics Survey: Brands Assess the Impact of the Coronavirus Crisis

Sellics Survey: Brands Assess the Impact of the Coronavirus Crisis

Amazon sellers are growing increasingly anxious about the long-term adversity of the ceaseless pandemic spread of the novel coronavirus (SARS-CoV-2).  We want to support our customers and inform the public in the best way possible. To this effect, our first survey focused on the sentiments of our users. We wanted…

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Amazon Brand Stores: How to Get the Most Out Of?

Amazon Brand Stores: How to Get the Most Out Of?

Getting your products in front of your target audience and nurturing them through the purchase process should be an essential part of your Amazon strategy. Crafting your brand message on Amazon and arming shoppers with all the knowledge that they need to choose your product is no longer optional. It…

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The Complete Amazon Black Friday & Cyber Monday Marketing Strategy 2019

The Complete Amazon Black Friday & Cyber Monday Marketing Strategy 2019

If you’re reading this, you’re probably preparing for Q4. It’s a busy season — Black Friday and Cyber Monday are scrambling for attention, maybe you’ve jumped on the Singles Day bandwagon, and before the dust has settled — it’s Christmas.  Called your parents yet?  If you’re elbow-deep in this mayhem…

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Amazon A+ Content: Boost Conversions and Reduce Returns

Amazon A+ Content: Boost Conversions and Reduce Returns

Adding additional images and text in Amazon A+ Content (formerly Enhanced Brand Content) can have a significant impact on the conversion rate of your product listings and PPC campaigns. Learn about best practices and find inspiration through visual examples.

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