Amazon updates the algorithm — Sellics ensures you still rank at number one. Read: All the surprising changes, and what you need to do now to stay on top of the game.

Q4 is approaching. End of year sales are around the corner. That means sellers, as well as vendors, have to jump into action to make the most of the season. And on Amazon, making the most of the season means taking advantage of Lightning Deals. These are time-bound, promotional offers…

Brand registered Amazon sellers can now upload a product video to their product listing. Find out more about the 3 ways videos drive conversion. so you can stand out from the competition and make more sales.

Find out how the new rules for backend keywords affect your product listings on Amazon.

Amazon has turned Prime Day into one of the biggest online shopping events of the year. Prime Day 2018 is expected to be bigger than ever, and on July 16th Prime shoppers will be flocking to Amazon to take advantage of the countless offers and discounts running for 36 hours…

The ability for sellers and vendors to extend the reach of their SP ads to off-Amazon sites is a very interesting addition to Sponsored Products. How the new retargeting opportunities will affect PPC sales overall however, is difficult to assess at the moment.

While Amazon Marketing Services (AMS) is proving to be a very powerful advertising platform for retailers, reporting capabilities on the platform remain fairly weak. However a recent update to AMS has seen some improvements in reporting functionalities, which we’ve outlined below: Custom date range for account & campaign level performance…

On 18th August 2017,  Amazon officially announced Seller Central backend keywords are now limited to 250 characters for the Amazon US and Amazon EU marketplaces. Characters that exceed the limit prescribed by Amazon will not be indexed.

The Early Reviewer Program is designed to bridge an important gap since the ban on incentivized reviews. Towards the end of 2016 Amazon was confronted with an acute decline in the credibility of their product review system.

With Amazon’s Brand Registry 2.0, sellers will also have the ability to flag counterfeit items within the Brand Registry, where Amazon can take down the listing and potentially suspend the seller account associated with the counterfeit items.

Earlier this week, Amazon sellers began to receive emails from Amazon notifying them their follow up customer emails were undelivered. According to Amazon, sellers received the email because the “buyer has chosen to opt out of receiving unsolicited messages from sellers.” While Amazon customers always had the option to disable Amazon…

In this post, we’ll give you details about Amazon’s latest changes to promotions that sellers can create in Seller Central. No longer offering a certain Dollar amount off a customer’s order can greatly impact your profit margin – and can easily spiral out of control if you’re doing promotions en mass, for example to launch a new product.