To help advertisers get the most out of Amazon’s new adjust bids by placement feature, you can now use Sellics to evaluate your placement reports, see which placement is generating the most sales, has the lowest ACoS, and much more.

Amazon has recently rolled out a series of new Amazon PPC features — among them the intriguing options ‘Campaign Bidding Strategies’ and ‘Adjust Bids by Placement’. Intriguing and scary — many marketers and Amazon sellers feel overwhelmed and intimidated. They worry that these changes will ruin all their existing well-optimized…

Winning the Buy Box on Amazon means making the sale. But there are two scenarios, where vendors might not want Amazon to win the Buy Box. Learn why!

Losing the Buy Box on Amazon means losing the sale. Learn what you can do as a Vendor to not just react to losing the Buy Box, but avoid it in the future.

The new Product ASIN Targeting features present interesting opportunities for advertisers on Amazon. At Sellics we’ve devised different strategies for Category, Brand, and ASIN targeting to help sellers and vendors get the most out of this new PPC targeting feature.

Amazon Retail Analytics provides Vendors with valuable information for operative and strategic decisions. Understanding how to use it is critical, however, it’s easy to lose sight of the important KPIs and metrics in the data jungle of ARA Basic or ARA Premium. In our webinar (see below) we give a…

Amazon changes storage, fulfillment and referral fees for US sellers in February 2019. Most notably: reductions in long term storage and referal fees.

Update Overview: New Marketplaces: Sellics Vendor Edition now also supports the marketplaces Canada, Mexico, and India New in Module Content & SEO #1: Easily upload your listing content to Sellics (Bulk Upload) New in Module Content & SEO #2: The Content Analysis feature now also shows you which of your…

The Amazon A9 Ranking Algorithm Update for January 2019 – What is new in keyword optimization?

Amazon sellers and vendors can now optimize Product ASIN Targeting campaigns and manage their new bidding strategies directly in Sellics.

Update: Check out our new ‘Ultimate Guide to Dynamic Bidding Strategies and ‘Adjust Bids by Placement’ (with Examples!)‘ Two recent trends in Amazon PPC: Amazon increases the number of ad placements significantly, while simultaneously giving advertisers more precise control over targeting their ads (e.g. with the new product and category…

The first German-language charity conference for Amazon seller AMZcare has raised € 60,000 for children with cancer. Sellics was there: Watch the free presentation by Sellics CEO Franz Jordan on Amazon PPC.