Master the Amazon marketplace

We share effective strategies & insights to bring your Amazon sales to the next level

Amazon SEO vs. Google SEO – Sellics Guide

Amazon SEO vs. Google SEO – Sellics Guide

Google optimization for both organic search (SEO) and paid search (SEM) has been a standard element in online marketing for quite some time. Optimization on Amazon, however, still seems to be in its infancy: so far, only a tiny fraction of sellers on Amazon have started to seize all the opportunities to increase sales on the world’s largest e-commerce platform by means of active optimization. We'll show you the main similarities and differences between Google SEO and Amazon optimization in this post.

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